Together with the creative agency TC Group, who was responsible for the pavilion thematic content, gtp2 was a close and frustrating runner-up in the design competition for the German Pavilion at Expo 2005 held in spring 2004. Here we show what our design looked like.
The World Expo in central Japan was held under the motto “The Wisdom of Nature”. In the realm of man, nature and technology, innovative concepts that enable a balanced and sustainable development are needed more than ever. In the past, ecology and economy were often considered to be opposites. In the modern industrial society more common ground and synergies are found, that form opportunities and catalysts for a sustainable development of technology and its benefit to mankind. That was the brief.
At this Expo there were no individual national pavilions, but instead – like all other countries – Germany was given a black box enclosed space by the Expo organiser to fit out at will. Germany used the maximum allowed space of 1,600 m², sharing a block with France and furthermore sharing various communal facilities, thus underlining the special relationship between the 2 neighbouring countries.
client: BMWi Federal Ministry of Economics and Energy
creative partner agency: TC-Group
pavilion footprint: 1.450 m²
upper floor area: 700 m²
budget: 8.0 m €
BMWi Federal Ministry of Economics and Energy
01. Mai 2005